MTR
MTR’s story starts in Bangalore in 1924, when the Maiya family opened the original MTR Restaurant and built a reputation around South Indian food done properly. That restaurant heritage later became the base for a packaged-food business in 1975, bringing the brand’s familiar recipes into homes and away-from-home kitchens. Today MTR sits in the premium Indian heritage space, backed by decades of continuity in authentic vegetarian cooking, and now reaches shoppers in multiple global markets.
What shoppers look for in MTR is the food it is known for: South Indian breakfast mixes for dosa, idli, upma and vada; instant mixes for quick traditional cooking; spices and masalas; ready-to-eat curries and rice; sweets and dessert mixes; and beverage mixes such as badam drink. It is a brand that carries a real culinary point of view, not just pantry convenience. The line speaks to the home cook who wants authentic results fast, and to the customer who wants a familiar Indian dish without compromise.
For a retailer, MTR earns space because it brings clear recognition and repeat purchase around everyday meals, weekend cooking, festive occasions and gifting-led shopping. It gives you one supplier that can support breakfast, dinner, desserts and drinks across supermarket, convenience, deli and foodservice missions, helping build baskets through complementary Indian meal components rather than a single isolated item. Stocking MTR adds a credible heritage brand with strong appeal in vegetarian and Indian-food missions, making it easier to capture shoppers looking for authenticity as well as convenience.
Add MTR if you want a premium Indian name that shoppers already understand and return to.